The concept selection :

• The concept constitutes a potentially meaningful innovation which improves quality of life and/or is beneficial to businesses in the Arab World and the broader region
• The concept has the potential of being developed, manufactured, and/or commercialized in local / regional Arab markets
• The concept falls within the areas of expertise available within the Philips research organization,  namely Healthcare, Lighting, Consumer lifestyle.

Below is an explanation of the Philips scope:

• Healthcare
• Lighting
• Consumer lifestyle